That was the message a team from Halton Public Health (HPH) left a room full of public health practitioners who are hesitant to use social media to reach out to concerned parents.
About six months ago, HPH launched Halton Parents – twitter and blogging sites to provide support to parents in the community.
The site came about as HPH realized that social media isn’t just a fad; it is a fundamental shift in the way everyone communicates. The health unit created a parenting strategy that actively reached out to parents and talk about various issues from bullying to fluoridation.
The tweets and blog entries are posted by public health nurses who are listening, talking and engaging an entire community.
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